How to use career events in hiring?

Case: Kickstart Your Career with Work in Estonia

Last summer aTalent teamed up with Work in Estonia to organize Kickstart Your Career in Estonia for foreign students studying in Estonia. In this post we talk more about the benefits of such career events.

A career event for foreign students in Estonia

Early summer evening at the Theatre Centre Vaba Lava at Telliskivi Creative City- full of vibrant buzzing and inspired people – what’s up? aTalent Recruiting and Work in Estonia teamed up to organize one special event – Kickstart Your Career in Estonia – for foreign students studying in Estonia to bring them together with employers and to create long-term working relationships. 4 international companies attended the event – Veriff, Bolt, Studioworks, and Proekspert.

How aTalent contributed?

aTalent’s main contribution was creating the concept of the event, attracting top candidates and selecting the best candidates to take part in the event. To reach the right audience, we used targeted social media marketing, our university networks and also the help of several embassies. As a result, the number of candidates was greater than expected. According to the profile requirements set by the companies, we determined the top candidates who were invited to the event. The rest of the applicants got a polite feedback note from us wishing luck for the next time.

How the event unfolded

At the venue, all attendees were divided into equal groups, together with whom they went through each company’s workshop. Companies had prepared entertaining and engaging workshops to raise interest among the candidates and also to test their suitability for the given position. The groups had 30 minutes to unravel the tasks given to them and also to get acquainted with the company culture and available positions.

The event was kicked-off by Aino-Silvia Tali, who presented a motivating success story about her own career path. This was followed by a panel discussion led by Work in Estonia´s representative Leonardo Ortega with one representative from each company to get to know and learn more about participating companies. We added a little sparkle to this discussion by changing the roles, so we put employers into the interviewee role, where each representative had to answer already familiar questions from classic job interviews from the perspective of their own company.

Kickstart your career in Estonia was very well organized event and a very creative way to show how careers could take unexpected turns… was cool to hear from experienced people how starting a new job can lead to great paths we never thought about. Kickstart your career in Estonia was a fun way to engage with very cool companies. I loved to experience what the different companies do by playing with them. This was the coolest way to get in contact with a potential employee and to have a clearer understanding of whether I was a fit for that position.”

“Taking part in this event was the beginning of my working experience in Estonia, for what I am thankful for and would recommend to anyone.

Maria del Mar Salazar, Veriff

After the official part, all participants had the opportunity to get to know each other in a relaxed atmosphere enjoying delicious snacks and drinks. That was a great chance for all to make new contacts for the future and people were definitely making use of that! Everybody was having a good time and the room was filled with a nice buzzing chatter. 

The aTalent team was very pleased to get so much positive feedback and requests to organize more similar kinds of events in the future. 

We turned to aTalent to help different employers find talents among foreign students. Even though the time was very limited and the conditions of the project changed repeatedly, the cooperation with aTalent was very smooth and they handled all challenges professionally. Thank you for the great cooperation!

Leonardo Ortega, Work in Estonia

Why should your company organize a career event?

These kinds of recruitment events are a great way for companies to give potential candidates the idea of what it’s like working at your company and spread the word. If you are interested in organizing a similar event to introduce your company to a certain candidate audience, feel free to contact us. We can help you arrange an amazing event focused directly on the target group of your interest.

Give us a call

Kristjan will gladly consult you on the benefits of attending career events.

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